MASAI STORIES

Inspired by Women

MASAI STORIES are portraits of women's lives, presented through thoughts and reflections from a group of dedicated and passionate women. The stories reflect on diversity, openness, courage and, not least, the freedom to be and want to be yourself.
Loa SH

Meeting

Loa Dalgaard Worm

Ever since she was a small child, Loa Dalgaard Worm has wanted to save the world. Today, she’s able to come closer to achieving that goal, step by step and day by day, through collaborating closely with companies all over the world to put in place ambitious sustainability strategies.

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Loa

Meeting

Loa Dalgaard Worm

Ever since she was a small child, Loa Dalgaard Worm has wanted to save the world. Today, she’s able to come closer to achieving that goal, step by step and day by day, through collaborating closely with companies all over the world to put in place ambitious sustainability strategies.

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Lene
Lene SH

Meeting

Lene Louderback

Art is creative director Lene Louderback's great passion and is where she finds much of her inspiration when creating new collections for Masai. She believes it’s all about telling a story, interpreting it and making it your own, both in art and in fashion.

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TINA SH

Meeting

Tina Hueg

Gwyneth Paltrow is a big fan, and many others are also loving Danish Cocoon Tea Artisans’ wonderful organic teas. Tina Hueg is the mastermind behind the company; three years ago she left her permanent job behind with nothing more than a love of tea and a passion to pursue her dream. She managed to create a success story based on a clear recipe that’s not just about tea, but also about passion, a love of others and always about giving more than you take.

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Tina

Meeting

Tina Hueg

Gwyneth Paltrow is a big fan, and many others are also loving Danish Cocoon Tea Artisans’ wonderful organic teas. Tina Hueg is the mastermind behind the company; three years ago she left her permanent job behind with nothing more than a love of tea and a passion to pursue her dream. She managed to create a success story based on a clear recipe that’s not just about tea, but also about passion, a love of others and always about giving more than you take.

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Mille
Mille SH

Meeting

Mille Bang

Mille Bang is studying theology and she believes that the love of God is what unites us all. Faith is the backbone of her life, and by applying Kierkegaard’s philosophy, she is able to put Christianity into a modern context that tackles everything from social media to the art of loving others.

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Veronica Hodges SH

Meeting

Veronica Hodges

Paper artist Veronica Hodges collects paintings of women from the 1800s, painted by women. She believes there’s an honesty and sensuality to them that differs from when men paint women. She also believes that happiness is a form of creativity and that creativity is just like a muscle – you need to exercise it regularly.

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Veronica Hodges

Meeting

Veronica Hodges

Paper artist Veronica Hodges collects paintings of women from the 1800s, painted by women. She believes there’s an honesty and sensuality to them that differs from when men paint women. She also believes that happiness is a form of creativity and that creativity is just like a muscle – you need to exercise it regularly.

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Carina Simons
Carina Simons

Meeting

Carina Simons

Carina Simons has always followed her heart, in both her life choices and her career. This led to her joining the Red Cross, where she currently is Marketing Manager for Red Cross recycling, raising money for the most vulnerable groups in Danish society. Last year Masai and the Red Cross entered a special partnership whereby Masai customers bring old Masai clothes to their local Masai store, and Masai then sends them on to the Red Cross charity stores. As a thank you all Masai's customers receive a discount on their next purchase.

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MASAI STORIES

MASAI STORIES are portraits of women's lives, presented through thoughts and reflections from a group of dedicated and passionate women. The stories reflect on diversity, openness, courage and, not least, the freedom to be and want to be yourself. Through meetings these women, who all inspired us with their life choices and creativity, we wanted to create a special insight into women's lives. Our stories portray the strength and beauty that emerges when your life passions are allowed to blossom, and when you choose to listen to yourself and pursue your dreams.

MASAI STORIES
But the stories also reflect on community and that notion that we're all stronger together, and also on how we can improve at find inspiration and strength in each other. We'd like to do our bit by putting women more on the agenda, so that together we create new and equal opportunities for each and every one of us. So, this isn't just a collection of stories, rather it's one big story about working together. All the stories are created and told by women, and give us insight, wise words and food for thought.